The process by which a website becomes more search engine-friendly. There are numerous techniques which can be implemented in order to help your site rise up the search engine results pages by making it easier for search engines to find, index, understand and rank in their results for relevant search terms.
Our Services:
- Keyword Research: Identify the best search phrases or keywords for a website including generic keywords of the industry and client’s brand name.
- Competitor Analysis: Carry out comprehensive analysis of competitors’ SEO strategies so as to identify market trends and current position alongside competitors in search engine listings.
- On page Optimization:
- Modification of code to optimize site structure and architecture.
- Regular check on dead link, error page and bugs with necessary changes accordingly.
- SEO Copywriting:
- Ensure text content on a webpage is search engine friendly with a set of targeted keywords.
- Review and suggest on Meta tag including title, description, keywords and alt tag.
- Site Re-engineering: Make changes as necessary to keep up to date with the best practice and changes in different search engines.
- Regular reporting: Highlighting KPI's, keyword movement and traffic statistics
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